Not every bait has a story. ECHIN was born where bass live.

Designed and field-tested throughout the Ozarks—from Table Rock to Taneycomo and the White River chain—ECHIN was built to imitate the natural movement of crawfish and other bottom-dwelling forage that Ozark bass feed on every day.

At the heart of every ECHIN is a dense body surrounded by 20 radial spikes that create constant, subtle movement. The spikes pulse naturally on the fall, kick with every hop, and continue moving while the bait rests on the bottom, giving fish a realistic target they can't ignore.

Whether you're dragging rock transitions, pitching heavy cover, or fishing offshore structure, ECHIN is built to perform on:

• Texas Rigs
• Carolina Rigs
• Jigheads
• Flipping Jigs & Compact Jig Trailers

Available in three sizes and five Ozark-inspired colors, every colorway was developed for a specific water condition—not to follow trends. From Table Rock Craw for stained water to White River Ghost for ultra-clear conditions, every SKU has a purpose.

Born in the Ozarks. Built where bass live. Proven one bite at a time.